| || |Can the early success of major crypto exchanges propel them to winning the broader consumer finance market? https://reddit.com/link/i48t4q/video/v4eo10gom7f51/player This is the first part of Crypto Banking Wars — a new series that examines what crypto-native company is most likely to become the bank of the future. Who is best positioned to reach mainstream adoption in consumer finance? submitted by mickhagen to genesisblockhq [link] [comments]
While crypto allows the world to get rid of banks, a bank will still very much be necessary
for this powerful technology to reach the masses. We believe a crypto-native company, like Genesis Block
, will become the bank of the future.
In an earlier series, Crypto-Powered
, we laid out arguments for why crypto-native companies have a huge edge in the market. When you consider both the broad spectrum of financial use-cases
and the enormous value unlocked through these DeFi protocols
, you can see just how big of an unfair advantage blockchain tech
becomes for companies who truly understand and leverage it. Traditional banks and fintech unicorns simply won’t be able to keep up
The power players of consumer finance in the 21st century will be crypto-native companies who build with blockchain technology at their core.
The crypto landscape is still nascent. We’re still very much in the fragmented, unbundled phase of the industry lifecycle. Beyond what Genesis Block is doing, there are signs of other companies slowly starting to bundle financial services into what could be an all-in-one bank replacement.
So the key question that this series hopes to answer:
Which crypto-native company will successfully become the bank of the future?
We obviously think Genesis Block
is well-positioned to win. But we certainly aren’t the only game in town. In this series, we’ll be doing an analysis of who is most capable of thwarting our efforts. We’ll look at categories like crypto exchanges, crypto wallets, centralized lending & borrowing services, and crypto debit card companies. Each category will have its own dedicated post.
Today we’re analyzing big crypto exchanges.
The two companies we’ll focus on today are Coinbase (biggest American exchange) and Binance (biggest global exchange). They are the top two
exchanges in terms of Bitcoin trading volume. They are in pole position to winning this market — they have a huge existing userbase and strong financial resources.
Will Coinbase or Binance become the bank of the future? Can their early success propel them to winning the broader consumer finance market? Is their growth too far ahead for anyone else to catch up? Let’s dive in. https://preview.redd.it/lau4hevpm7f51.png?width=800&format=png&auto=webp&s=2c5de1ba497199f36aa194e5809bd86e5ab533d8
The most formidable exchange on the global stage is Binance
). All signs suggest they have significantly more users and a stronger balance sheet than Coinbase. No other exchange is executing as aggressively and relentlessly as Binance is. The cadence at which they are shipping and launching new products is nothing short of impressive. As Tushar Jain
argues, Binance is Blitzscaling
Here are some of the products that they’ve launched in the last 18 months. Only a few are announced but still pre-launch.
Binance is well-positioned to become the crypto-powered, all-in-one, bundled solution for financial services. They already have so many of the pieces. But the key question is:
Can they create a cohesive & united product experience?
Binance is strong, but they do have a few major weaknesses that could slow them down.
- Traders & Speculators Binance is currently very geared for speculators, traders, and financial professionals. Their bread-and-butter is trading (spot, margin, options, futures). Their UI is littered with depth charts, order books, candlesticks, and other financial concepts that are beyond the reach of most normal consumers. Their product today is not at all tailored for the broader consumer market. Given Binance’s popularity and strength among the pro audience, it’s unlikely that they will dumb down or simplify their product any time soon. That would jeopardize their core business. Binance will likely need an entirely new product/brand to go beyond the pro user crowd. That will take time (or an acquisition). So the question remains, is Binance even interested in the broader consumer market? Or will they continue to focus on their core product, the one-stop-shop for pro crypto traders?
- Controversies & Hot Water Binance has had a number of controversies. No one seems to know where they are based — so what regulatory agencies can hold them accountable? Last year, some sensitive, private user data got leaked. When they announced their debit card program, they had to remove mentions of Visa quickly after. And though the “police raid” story proved to be untrue, there are still a lot of questions about what happened with their Shanghai office shut down (where there is smoke, there is fire). If any company has had a “move fast and break things” attitude, it is Binance. That attitude has served them well so far but as they try to do business in more regulated countries like America, this will make their road much more difficult — especially in the consumer market where trust takes a long time to earn, but can be destroyed in an instant. This is perhaps why the Binance US product is an empty shell when compared to their main global product.
- Disjointed Product Experience Because Binance has so many different teams launching so many different services, their core product is increasingly feeling disjointed and disconnected. Many of the new features are sloppily integrated with each other. There’s no cohesive product experience. This is one of the downsides of executing and shipping at their relentless pace. For example, users don’t have a single wallet that shows their balances. Depending on if the user wants to do spot trading, margin, futures, or savings… the user needs to constantly be transferring their assets from one wallet to another. It’s not a unified, frictionless, simple user experience. This is one major downside of the “move fast and break things” approach.
- BNB token Binance raised $15M in a 2017 ICO by selling their $BNB token. The current market cap of $BNB is worth more than $2.6B. Financially this token has served them well. However, given how BNB works (for example, their token burn), there are a lot of open questions as to how BNB will be treated with US security laws. Their Binance US product so far is treading very lightly with its use of BNB. Their token could become a liability for Binance as it enters more regulated markets. Whether the crypto community likes it or not, until regulators get caught up and understand the power of decentralized technology, tokens will still be a regulatory burden — especially for anything that touches consumers.
- Binance Chain & Smart Contract Platform Binance is launching its own smart contract platform soon. Based on compatibility choices, they have their sights aimed at the Ethereum developer community. It’s unclear how easy it’ll be to convince developers to move to Binance chain. Most of the current developer energy and momentum around smart contracts is with Ethereum. Because Binance now has their own horse in the race, it’s unlikely they will ever decide to leverage Ethereum’s DeFi protocols. This could likely be a major strategic mistake — and hubris that goes a step too far. Binance will be pushing and promoting protocols on their own platform. The major risk of being all-in on their own platform is that they miss having a seat on the Ethereum rocket ship — specifically the growth of DeFi use-cases and the enormous value that can be unlocked. Integrating with Ethereum’s protocols would be either admitting defeat of their own platform or competing directly against themselves.
Binance Wrap Up
I don’t believe Binance is likely to succeed with a homegrown product aimed at the consumer finance market. Their current product — which is focused heavily on professional traders and speculators — is unlikely to become the bank of the future. If they wanted to enter the broader consumer market, I believe it’s much more likely that they will acquire a company that is getting early traction. They are not afraid to make acquisitions (Trust
However, never count CZ
out. He is a hustler. Binance is executing so aggressively and relentlessly that they will always be on the shortlist of major contenders. https://preview.redd.it/mxmlg1zqm7f51.png?width=800&format=png&auto=webp&s=2d900dd5ff7f3b00df5fe5a48305d57ebeffaa9a
The crypto-native company that I believe is more likely to become the bank of the future is Coinbase
). Their dominance in America could serve as a springboard to winning the West (Binance has a stronger foothold in Asia). Coinbase has more than 30M users. Their exchange business is a money-printing machine. They have a solid reputation as it relates to compliance and working with regulators. Their CEO is a longtime member of the crypto community. They are rumored to be going public soon
Let’s look at what makes them strong and a likely contender for winning the broader consumer finance market.
- Different Audience, Different Experience Coinbase has been smart to create a unique product experience for each audience — the pro speculator crowd and the common retail user. Their simple consumer version is at Coinbase.com. That’s the default. Their product for the more sophisticated traders and speculators is at Coinbase Pro (formerly GDAX). Unlike Binance, Coinbase can slowly build out the bank of the future for the broad consumer market while still having a home for their hardcore crypto traders. They aren’t afraid to have different experiences for different audiences.
- Brand & Design Coinbase has a strong product design team. Their brand is capable of going beyond the male-dominated crypto audience. Their product is clean and simple — much more consumer-friendly than Binance. It’s clear they spend a lot of time thinking about their user experience. Interacting directly with crypto can sometimes be rough and raw (especially for n00bs). When I was at Mainframe we hosted a panel about Crypto UX challenges at the DevCon4 Dapp Awards. Connie Yang (Head of Design at Coinbase) was on the panel. She was impressive. Some of their design philosophies will bode well as they push to reach the broader consumer finance market.
- USDC Stablecoin Coinbase (along with Circle) launched USDC. We’ve shared some stats about its impressive growth when we discussed DeFi use-cases. USDC is quickly becoming integrated with most DeFi protocols. As a result, Coinbase is getting a front-row seat at some of the most exciting things happening in decentralized finance. As Coinbase builds its knowledge and networks around these protocols, it could put them in a favorable position to unlock incredible value for their users.
- Early Signs of Bundling Though Coinbase has nowhere near as many products & services as Binance, they are slowly starting to add more financial services that may appeal to the broader market. They are now letting depositors earn interest on USDC (also DAI & Tezos). In the UK they are piloting a debit card. Users can now invest in crypto with dollar-cost-averaging. It’s not much, but it’s a start. You can start to see hints of a more bundled solution around financial services.
Let’s now look at some things that could hold them back.
- Slow Cadence In the fast-paced world of crypto, and especially when compared to Binance, Coinbase does not ship very many new products very often. This is perhaps their greatest weakness. Smaller, more nimble startups may run circles around them. They were smart to launch Coinbase Ventures where tey invest in early-stage startups. They can now keep an ear to the ground on innovation. Perhaps their cadence is normal for a company of their size — but the Binance pace creates quite the contrast.
- Lack of Innovation When you consider the previous point (slow cadence), it’s unclear if Coinbase is capable of building and launching new products that are built internally. Most of their new products have come through acquisitions. Their Earn.com acquisition is what led to their Earn educational product. Their acquisition of Xapo helped bolster their institutional custody offering. They acqui-hired a team to help launch their staking infrastructure. Their acquisition of Cipher Browser became an important part of Coinbase Wallet. And recently, they acquired Tagomi — a crypto prime brokerage. Perhaps most of Coinbase’s team is just focused on improving their golden goose, their exchange business. It’s unclear. But the jury is still out on if they can successfully innovate internally and launch any homegrown products.
- Talent Exodus There have been numerous reports of executive turmoil at Coinbase. It raises a lot of questions about company culture and vision. Some of the executives who departed include COO Asiff Hirji, CTO Balaji Srinivasan, VP & GM Adam White, VP Eng Tim Wagner, VP Product Jeremy Henrickson, Sr Dir of Eng Namrata Ganatra, VP of Intl Biz Dan Romero, Dir of Inst Sales Christine Sandler, Head of Trading Hunter Merghart, Dir Data Science Soups Ranjan, Policy Lead Mike Lempres, Sr Compliance Vaishali Mehta. Many of these folks didn’t stay with Coinbase very long. We don’t know exactly why it’s happening —but when you consider a few of my first points (slow cadence, lack of innovation), you have to wonder if it’s all related.
- Institutional Focus As a company, we are a Coinbase client. We love their institutional offering. It’s clear they’ve been investing a lot in this area. A recent Coinbase blog post made it clear that this has been a focus: “Over the past 12 months, Coinbase has been laser-focused on building out the types of features and services that our institutional customers need.” Their Tagomi acquisition only re-enforced this focus. Perhaps this is why their consumer product has felt so neglected. They’ve been heavily investing in their institutional services since May 2018. For a company that’s getting very close to an IPO, it makes sense that they’d focus on areas that present strong revenue opportunities — as they do with institutional clients. Even for big companies like Coinbase, it’s hard to have a split focus. If they are “laser-focused” on the institutional audience, it’s unlikely they’ll be launching any major consumer products anytime soon.
Coinbase Wrap Up
At Genesis Block, we‘re proud to be working with Coinbase. They are a fantastic company. However, I don’t believe that they’ll succeed in building their own product for the broader consumer finance market. While they have incredible design, there are no signs that they are focused on or capable of internally building this type of product.
Similar to Binance, I think it’s far more likely that Coinbase acquires a promising young startup with strong growth.
Other US-based exchanges worth mentioning are Kraken
, and Bittrex
. So far we’ve seen very few signs that any of them will aggressively attack broader consumer finance. Most are going in the way of Binance — listing more assets and adding more pro tools like margin and futures trading. And many, like Coinbase, are trying to attract more institutional customers. For example, Gemini with their custody product
Coinbase and Binance have huge war chests and massive reach. For that alone, they should always be considered threats to Genesis Block. However, their products are very, very different than the product we’re building. And their approach is very different as well. They are trying to educate and onboard people into crypto. At Genesis Block, we believe the masses shouldn’t need to know or care about it
. We did an entire series about this, Spreading Crypto
Most everyone needs banking — whether it be to borrow, spend, invest, earn interest, etc. Not everyone needs a crypto exchange. For non-crypto consumers (the mass market), the differences between a bank and a crypto exchange are immense. Companies like Binance and Coinbase make a lot
of money on their crypto exchange business. It would be really difficult, gutsy, and risky for any of them to completely change their narrative, messaging, and product to focus on the broader consumer market. I don’t believe they would ever risk biting the hand that feeds them.
In summary, as it relates to a digital bank aimed at the mass market, I believe both Coinbase and Binance are much more likely to acquire a startup in this space than they are to build it themselves. And I think they would want to keep the brand/product distinct and separate from their core crypto exchange business.
So back to the original question, is Coinbase and Binance a threat to Genesis Block? Not really. Not today. But they could be, and for that, we want to stay close to them.
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Thank you for being a part of the first ColossusXT Reddit AMA! Below we will summarize the questions and answers. We had 13 questions from the community, and responded to 13 questions from the community! The ColossusXT team will do a Reddit AMA at the end of every quarter. Q:
What type of marketing plan are you guys looking to do in 2018? A:
Paid ads, b2b partnerships, and in person representation at more blockchain conferences this year are all being negotiated. Suggestions can be made by the community here: https://colossusxt.fider.io/ Q:
If I am correct, currently only the devs of COLX are being paid. I understand that the majority of people working on COLX are volunteers and I respect and appreciate that. However, when do you guys think you are going to hire paid full/part time employees/professionals? How will you guys make this happen? As in where are you going to get the funds for this? A:
Currently the paid COLX employees are blockchain developers as they have a specific skill set that is difficult to acquire. In the future if the community feels that paid professionals are required in a specific job function, for example marketing, a budget proposal can be created and the community can pay for this from the colx governance system. Note, the governance system is not an endless bucket of money, so care needs to be taken to ensure the community is allocating these funds appropriately across all of the colx priorities. Q:
When will Zerocoin protocol be released? A:
Zerocoin Protocol will be released in Q2. Roadmap: https://colossuscoinxt.org/roadmap/ Q:
Do you guys know when some COLX holders will get their coins back from Coinsmarkets? Also, where do you guys see COLX being used further down the road? A:
Based on an internal COLX investigation, we believe that all of the coins have been moved off of CoinsMarkets and sold on other exchanges. We're currently partnered with Polis Pay which will alow fiat to crypto purchases through their Debt card platform. We're also working on partnerships with multiple different payment processors and merchants. Press Release: https://github.com/ColossusCoinXT/Documentation/blob/masteCM_PressRelease.pdf Forensic Statement: https://github.com/ColossusCoinXT/Documentation/blob/masteColossusXT_Forensic_Statement_on_CoinsMarkets_Exchange_Fraud.pdf Q:
What separates colx from pivx, and other pivx forks? A:
ColossusXT is a privacy based blockchain. The future of ColossusXT is expansive. It will be built on the expansion of the Colossus Grid, with a backbone of privacy features. You'll be able to rent or sell computing power from the network to perform or even just speed up tasks that your computer has trouble handling. This is ideal if you routinely perform intensive calculations for activities like natural language processing (NLP), artificial intelligence (AI), or even machine learning for DNA exploration.
Example: You have 16GB of Ram, you rent 4GB for someone to use. Same with hard drive space, ect;
ColossusXT anonymous blockchain will protect your privacy, while you rent computing power.
This is the difference. Some privacy coins purpose is to be a private currency, ColossusXT aims to have a functioning anonymous currency, and Grid computing power utility. Q:
What other exchanges are we trying to get on? What is the status?
Thank you guys,
I am really looking forward to this AMA! A
: We cannot discolse which exchanges ColossusXT has currently applied to at this time. When we are able to make an announcement about an exchange listing we will post it on Twitter. Q:
Why do I always mint orphan blocks? I know what an orphan is but the last 7 times I have staked and minted they have been orphans A:
If a wallet is selected to generate the next new block (which will result in a staking reward) but does not complete this task in time, the new block will be orphaned and the task will be completed by another staking wallet. Thus, less responsive systems with a slower network connection and / or less available system resources will tend to generate more orphan blocks over time. If you have not updated to the latest wallet v1.0.3 you may see an increased number of Orphans. Orphan blocks are a normal occurrence on a blockchain. Q:
Is the max supply of coins fixed at 12 billion or are there plans to increase supply on a need basis? Since one of the features of COLX is to enable a lower than 1:1 split with major fiat currencies(USD/EUR), i wonder how will this be managed in the scenario that the exchange rate goes up and up and up ? A:
There is no max supply of COLX. Starting on April 28th, new COLX will be minted at a permanent rate of 1000 COLX per block, or 525,600,000 COLX per year, forever. As supply increases, these newly minted COLX will represent a smaller and smaller portion of the total supply. This means that the inflation rate will slowly decrease (asymptotically toward zero) over time. For example, next year the COLX supply will increase from 11.28B to 11.80B, an inflation rate of 4.7%. However, ten years later in 2029, the supply will increase from 16.53B to 17.06B, an inflation rate of 3.2%.
While we have designed our supply and inflation rate toward a goal of easy comparison to major fiat currencies, it is impossible to predict how this will compare in the future. There are currently no plans to alter the COLX supply to match world currency trends. Q:
Any additional informaton on the how the colx marketplace will work apart from what is mentioned in the whitepaper ? Reminds me of SilkRoad and we know what happened to that marketplace… A:
The colx decentralized marketplace will work similar to other decentralized marketplace projects currently in development from other teams. There are no specifics to release at this time, but Silk Road is not a development goal.
(Other projects, https://phore.io/marketplace/
How will ColX go about ensuring listings at the bigger exchanges. Is there a plan in place to reach the likes of bittrex and binance? A:
Yes, ColossusXT has reached out to many different exchanges recently. We do not believe that Bittrex or Binance are exchanges out of this communities reach. Funding for large exchange listings will be generated from the community governance system. Q:
Any thoughts on a rebrand at some point to something that rolls off the tongue better? Really not digging the name. A:
We recently re-branded from ColossusCoinXT to ColossusXT. At this time there are no plans to rebrand any time soon, but we are looking at requests from the community and have found that Colossus is being recommended. What do you recommend?
All community suggestions can be posted here to be voted on by the community; https://colossusxt.fider.io/ Q:
Are you guys planning on making Master nodes cheaper? With Bitcoin, it doesn't cost as much as it does with altcoins. You can have a basic PC/laptop with 140GB of space and you're good to go to run a node. Masternode does few different things than a normal node, which is the following: Increasing privacy of transactions Doing instant transactions Participating in governance and voting Enable budgeting and treasury system in cryptos So if we can have cheaper Master Nodes that will increase the privacy of the transactions, there won't be any scalability issues in the long run and more people will participate with governing and voting. Which leads to more decentralized currency. Of course there should be a barrier with creating Master nodes so that nobody can cheat the system, but can we consider a lower entry barrier? What are your stance on this? Thanks! A:
Cost for masternodes will not change. Implementing a safe shared masternode system is on the roadmap for development. Q:
When are you going to start marketing.?....i think we have enough working product to market it.tech and marketing should go side by side.....what are your plans to keep the discord more active ? Shift from telegram to discord made the community bit lousy...not much interactions and activity as in telegram.(recruits from all the time zones is needed) A:
Marketing has already started. The team recently attended the London CryptoCurrency Show. If there are specific marketing tactics that the community would like to employ they can be added and voted on here; https://colossusxt.fider.io/
. With a working governance system in place the community can also create marketing proposals as part of the colx governance system. Note, the governance system is not an endless bucket of money, so care needs to be taken to ensure the community is allocating these funds appropriately across all of the colx priorities.
Telegram is an awful platform for running a Community. We encourage all colx users to switch to Discord for more support and a better user experience.
Thank you for the questions! Originial AMA Questions: https://np.reddit.com/ColossuscoinX/comments/8bia7o/official_colossusxt_ama/
If you feel that you can contribute to this community please review our hiring form: https://goo.gl/PQeCm7 Website: http://colossusxt.io/ Whitepaper: https://colossuscoinxt.org/whitepape Roadmap: https://colossuscoinxt.org/roadmap/ Discord: https://discord.gg/UatyC Telegram: https://web.telegram.org/#/[email protected]
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